The Power of Social Media

Over the last several weeks, the class has been working on a project comprised of several different types of social media platforms with the objective of trying to generate as much internet traffic around a certain topic: Clemson's Will to Lead. Though we are not yet finished with the project, I can already tell that it is going to generate a lot of traffic regarding this subject. This is mainly due to the various platforms we are using such as Facebook, Twitter and Youtube but was is equally as important is the value that each of these platforms can bring to one another. For example, posting videos on a Youtube channel and then having these videos re-posted on a Facebook page and then having that page hashtagged on Twitter. As you can see, this information spreads quickly and reaches a large audience in a short amount. This project is just a glimpse into the power of social media as it is something that is changing, evolving and growing everyday. This growth will no doubt lead to new advances in social media that will in not help individuals but businesses as well whether it would be through advertising or networking. New opportunities on constantly on the horizon.